Business, Finance

Mojo Raises Multi-Million Seed Funding to Redefine Social Commerce in Beauty and Skincare

Mojo, the leading social commerce company dedicated to cosmetics and skincare, has announced the successful closure of its multi-million seed funding round, marking a significant milestone in its journey to revolutionize social commerce in the beauty and skincare space.

A Trailblazing Concept in Social Commerce

Launched in 2022 by Abdulaziz Al Bahar, Founder and CEO, and Nadia Al Hamad, Co-Founder and Chief Brand Officer, Mojo has quickly emerged as a pioneering force in enabling beauty enthusiasts to discover and purchase high-quality beauty and skincare products through its innovative social commerce platform.

Substantial Investment from Prominent Investors

The recent funding round, led by prominent investors, reflects a strong vote of confidence in Mojo’s vision and potential for growth. Investors from the previous round, including Goa Capital and Imkan Capital, have participated, alongside new contributions from renowned regional investors such as Plus VC, Atyab Al-Marshoud, One Invest, and a cohort of angel investors with successful track records.

Empowering Users Through Social Networking

Abdulaziz Al-Bahar, CEO of Mojo, expressed his gratitude for the support received, emphasizing Mojo’s commitment to leveraging social networking to enhance the online shopping experience. He stated, “Our strategy is to provide the power of social networking to fans of these products through online shopping.”

Transformative Growth and Expansion Plans

The success of the funding round comes on the heels of months of remarkable growth for Mojo, with the platform now featuring over 100 leading beauty and skincare brands. With the infusion of capital, Mojo plans to further develop its cutting-edge technology platform, expand its team, and strengthen its regional presence, particularly in Saudi Arabia.

Pioneering Innovation in the MENA Beauty Market

Youssef Al-Yousifi, Managing Partner at Goa Capital, commended Mojo’s exceptional leadership and vision in navigating the dynamic beauty market. He expressed pride in being part of Mojo’s journey and anticipated tremendous growth in the years to come.

Seizing Opportunities in a Rapidly Growing Market

Hassan Haidar, Managing Partner at Plus VC, highlighted the exponential growth of the beauty market in the MENA region and Mojo’s strategic positioning to capitalize on this trend. He expressed enthusiasm for collaborating with Mojo’s visionary team and supporting their journey towards industry leadership.

Enriching User Experience and Engagement

Through the Mojo platform, users can explore a diverse range of beauty, skincare, and health offerings, while also earning financial rewards. The platform fosters a sense of community by enabling users to connect with like-minded individuals, share personal recommendations, and monetize their content as content creators.


Mojo’s successful seed funding round underscores its commitment to transforming the beauty and skincare landscape through social commerce. With robust investor support and a clear vision for innovation, Mojo is poised to lead the way in reshaping consumer experiences and driving industry growth across the MENA region.

Leave a Reply

Your email address will not be published. Required fields are marked *